Keeping the message concise and focused is important. There are four words everyone needs to hear and obey: "Stay off the tracks."
A simple message that does not need to be diluted by "don't wear earphones when on the tracks" or "look around often when on the tracks" or "do not trespass" (which can and has led to lengthy arguments over what trespassing is, who the property owners are, etc.). The simple message isn't 100 word explanations or 1000+ word debates. The simple message is four words. "Stay off the tracks." Five words "Stay away from the tracks" is also a simple message.
OLI has four simple words: "See Tracks? Think Train." But that can be improved: "See tracks? Think death." Is thinking train enough to keep people off of the tracks when they do not see a train? Is thinking death so big a threat that people dismiss the warning?
"Stay off the tracks" remains a simple message. Follow that advice and one is very unlikely to be hit by a train. Just do it. Don't think. Don't read 100 or 1000 word essays. Stay off the tracks.
Man Hit, Killed in Hartford
- justalurker66
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Re: Man Hit, Killed in Hartford
No big long-winded essays?justalurker66 wrote:Keeping the message concise and focused is important. There are four words everyone needs to hear and obey: "Stay off the tracks."
A simple message that does not need to be diluted by "don't wear earphones when on the tracks" or "look around often when on the tracks" or "do not trespass" (which can and has led to lengthy arguments over what trespassing is, who the property owners are, etc.). The simple message isn't 100 word explanations or 1000+ word debates. The simple message is four words. "Stay off the tracks." Five words "Stay away from the tracks" is also a simple message.
OLI has four simple words: "See Tracks? Think Train." But that can be improved: "See tracks? Think death." Is thinking train enough to keep people off of the tracks when they do not see a train? Is thinking death so big a threat that people dismiss the warning?
"Stay off the tracks" remains a simple message. Follow that advice and one is very unlikely to be hit by a train. Just do it. Don't think. Don't read 100 or 1000 word essays. Stay off the tracks.
Brett
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Re: Man Hit, Killed in Hartford
bdconrail29 wrote:No big long-winded essays?justalurker66 wrote:Keeping the message concise and focused is important. There are four words everyone needs to hear and obey: "Stay off the tracks."
A simple message that does not need to be diluted by "don't wear earphones when on the tracks" or "look around often when on the tracks" or "do not trespass" (which can and has led to lengthy arguments over what trespassing is, who the property owners are, etc.). The simple message isn't 100 word explanations or 1000+ word debates. The simple message is four words. "Stay off the tracks." Five words "Stay away from the tracks" is also a simple message.
OLI has four simple words: "See Tracks? Think Train." But that can be improved: "See tracks? Think death." Is thinking train enough to keep people off of the tracks when they do not see a train? Is thinking death so big a threat that people dismiss the warning?
"Stay off the tracks" remains a simple message. Follow that advice and one is very unlikely to be hit by a train. Just do it. Don't think. Don't read 100 or 1000 word essays. Stay off the tracks.
-barny
- justalurker66
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Re: Man Hit, Killed in Hartford
See barny's previous responses.bdconrail29 wrote:No big long-winded essays?
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Re: Man Hit, Killed in Hartford
justalurker66 wrote:See barny's previous responses.bdconrail29 wrote:No big long-winded essays?
I get it. You just keep preaching, over and over and over and over and over and over and over again...to the wrong people (aka "the choir).
Brett
- justalurker66
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Re: Man Hit, Killed in Hartford
At least I have the right message (stay off the tracks).bdconrail29 wrote:I get it. You just keep preaching, over and over and over and over and over and over and over again...to the wrong people (aka "the choir).
Re: Man Hit, Killed in Hartford
WE GET IT!
"Ask your doctor if medical advice from a TV commercial is right for you".